This article argues that the true cost of fleet transport extends far beyond per-unit rates and cost-per-mile metrics, with many hidden expenses often overlooked in traditional evaluations. Damage-related downtime, administrative labor, delivery delays, claims processing, vendor management, and fragmented carrier relationships can significantly increase total program costs, sometimes accounting for 35–50% of overall transport expenses. Using the “transport cost iceberg” analogy, the article explains why rate-based vendor selection often yields poor outcomes and highlights the advantages of integrated transportation providers, including reduced damage rates, consolidated administration, capacity stability, and better performance analytics. Ultimately, the article encourages fleet managers to adopt a total cost of ownership (TCO) approach that evaluates operational performance, reliability, and program efficiency rather than focusing solely on transportation rates. Click here to read the full blog post.
